What it is
Kit is an email marketing platform for creators. Its public plans combine broadcasts, audience segmentation, automation, landing pages, and creator-commerce features.
Pricing overview
Official fact: Newsletter is listed at $0 per month for up to 10,000 subscribers. Visual Automations, Sequences, Rules, and RSS Campaigns require a paid plan.
Official fact: At 1,000 subscribers, Creator is $39/month billed monthly or $390/year ($32.50/month equivalent; displayed by Kit as $33/mo). Pro is $79/month billed monthly or $790/year ($65.83/month equivalent; displayed by Kit as $66/mo).
Creator and Pro paid brackets through 105,000 subscribers were checked against the official pricing table on September 14, 2026. At 5,000 subscribers, Creator costs $89/month or $890/year, and Pro costs $139/month or $1,390/year.
Calculated estimates: Annual examples use the published annual total before any rounded monthly equivalent.
Who it may suit
Editorial guidance: The following is a conditional interpretation of the published features.
- Solo creators who want broadcasts, segmentation, and digital-product sales on a free plan without automation.
- Growing creators who need unlimited Visual Automations and email sequences on Creator.
- Larger teams evaluating Pro for unlimited users and collaborative editing.
Who should look elsewhere
Editorial guidance: Consider alternatives when these constraints are essential.
- Newsletter publishers whose essential growth workflow depends on a clearly plan-bundled recommendation network at the lowest tier.
- Buyers who need pricing beyond the subscriber brackets verified in this calculator.
- Teams that need advanced collaboration but do not want the Pro tier.
Important feature limitations
- Visual Automations, Sequences, Rules, and RSS Campaigns require a paid plan.
- Pro team features should not be assumed to exist on Newsletter or Creator.
- Transaction and payment-processing terms for digital sales are separate from the software subscription estimate.
- The calculator does not infer paid-plan prices between subscriber checkpoints.
Related guides
- Newsletter platform costs by list size: Compare confirmed pricing examples at 1,000, 10,000, and 50,000 subscribers.
- Is Kit’s Free Plan Enough for New Creators?: Plan a creator welcome workflow and review when Kit’s free-plan boundaries make paid automation relevant.
Pricing sources and review date
Pricing was last checked on . Taxes, add-ons, overages, promotions, and regional differences may not be included.